- Built state-space time-series models (StatsModels
UnobservedComponents) to decompose automotive sales into baseline, trend, and seasonal components, separating promotion-driven lift from organic demand. - Forecast automotive sales using the decomposed model; production outputs feed stakeholder planning on inventory and campaign timing.
- Maintain and improve existing ML pipeline; productionize models for stakeholder forecasting needs.
- Research, prototype, and implement new modeling approaches to expand forecast coverage and accuracy.
Work
- Apr2026 - PresentFPT VietnamData Analyst / Machine Learning Engineer
- Apr2022 - PresentIndependentData Analytics Consultant
- Won 1st prize and $5K in the Uniswap Analytics Grants (Sep 2024) for an open-source DeFi analytics model.
- Published open-source dbt models on Dune.com for major DeFi protocols (Uniswap, Aave, and others) — used as canonical reference by other protocol analysts in the community.
- Built custom analytics dashboards and ran growth-campaign analyses for boutique DeFi clients, contract-by-contract.
- Concurrent role: Data Analyst / Machine Learning Engineer at FPT Vietnam (Apr 2026 – Present).
- Jun2020 - Mar2022TIKI CorporationGrowth Data Specialist / Senior Growth Analyst
Owned growth analytics for Tiki’s notification system; led a team of 3 analysts across web + app surfaces.
- Ran A/B tests on send-time and copy thresholds on email, web push, and in-app push — improved notification open rate while minimizing spam.
- Mapped first-purchase user journeys across web + app; surfaced the activation threshold and drop-off steps that informed product team re-designs.
- Analyzed engaged-user patterns to develop retention and lifetime-value strategies.
- Stack: BigQuery + dbt + Looker + Airflow + Amplitude + Superset. Data model versioning with Bitbucket.
- Feb2019 - May2020TIKI CorporationSenior FP&A Analyst
Monitored ecommerce category financials, achieving target growth rates by identifying and resolving issues with category leaders.
- Built the Ecommerce Sales Funnel report (visits → conversion → revenue) for category-level FP&A review; replaced 2-hour manual pulls with a 30-minute automated refresh on SQL + Python.
- Enhanced retail cash cycle through ETL of inventory data from ERP to BigQuery, contract reviews, and payable forecasting.
- Recommended negotiations for better supplier deals, increasing intake margins, reducing prices, and boosting revenue and gross margins.
- Built a logistics cost dashboard to analyze and reduce fulfillment and transportation expenses.
- Monitored category P&L; surfaced variance drivers and recommended reallocations to hit monthly growth targets.
- Stack: SQL (BigQuery), Python (Pandas) for report automation.
- Mar2017 - Jan2019Rochdale Spears Co., Ltd.Financial Analyst / Project Leader
Assisted Finance Director with financial planning, analysis, business partnering, and project management.
- Analyzed monthly Profit and Loss variances to identify trends, risks, and insights for revenue and costs.
- Co-developed a purchasing strategy with the Purchasing Manager, resulting in $580k savings.
- Built financial models to optimize payment plans for key suppliers.
- Led a three-member team in establishing a new fixed asset management system, rebuilding a database of 1,200 assets and reducing monthly tasks from two days to one.
- Researched market values to compute insured amounts, mitigating potential losses of $2.8 million.
- Accelerated reporting processes using VBA/Macros for repetitive tasks.
- Jun2015 - Dec2016Masan Consumer HoldingManagement Accountant – Supply Chain Finance
Managed supply chain finance from production to sales and marketing in the North hub.
- Controlled Capex expenses and evaluated operational improvement projects.
- Analyzed asset movements and managed slow-moving/obsolete stocks.
- Supervised contractors for a $50 million business expansion project.
- Coordinated with Marketing to oversee promotion programs.